Progress

View desktop instructions

View mobile app instructions
Enable SAML Single Sign-On

Published on: Tue, 18 Apr, 2023 at 3:06 AM | Updated on: Mon, 20 Oct, 2025 at 5:16 AM

Account administrators can enable SAML single sign-on (SSO) [External link] for account users to access your brand's impact.com account through a supported identity provider (IDP), or via a unique sign-in link. Choose a method you prefer.

SAML SSO uses a connection for impact.com with your identity provider. impact.com currently supports the following providers:

AD FS
Okta
OneLogin
Microsoft Entra ID

Enable SAML SSO

This feature is only accessible to specific impact.com editions or add-ons. Contact us to upgrade your account and get access!

Warning: If you already have SAML SSO enabled and want to switch providers, you'll need help from our Technical Services team. Before you log a ticket, make sure to save your existing IDP metadata file to your local device and prepare a list of usernames that need to be migrated.

Step 1: Upload IDP metadata file

Before starting, make sure you have your IDP metadata file in .XML format handy — this file needs to be uploaded to impact.com.

From the left navigation menu, select [Menu] → Settings.
In the left column, under General, select Account User Authentication.
Next to the Authentication type line item, select [Check box] SAML and use the [Drop-down menu] to select your identity provider.
Use the file picker to find and upload your .XML metadata file.
At the bottom of the screen, select Save.

Step 2: Enable SAML SSO for account users

The following instructions need to be completed for each individual user that will use SAML SSO:

From the left navigation menu, select [Menu] → Settings.
In the left column, go to General and select Account Users.
Hover your cursor over a user and select [More] → Edit Access Rights
In the User Signup Method section, select SAML.
At the bottom of the slide-out, select Save.

Step 3: Configure user sign-in via SAML SSO

There are 2 ways for users to access impact.com with SAML SSO:

Through your identity provider (IDP) — Configure a connection/connector in your IDP and use it to sign users in.
Through your brand’s unique login link — For users who do not sign in via the IDP connection.

Option A: Identity provider sign-in

OneLogin — In OneLogin, find the Impact Partnership Cloud connection in the OneLogin App Catalog and follow the on-screen instructions to enable and configure the app.

ADFS and Okta — Create a new custom connection with these exact values:

Field	Value to input
Single Sign On URL / Reply URL / ACS URL	https://app.impact.com/saml/SSO
Recipient URL	https://app.impact.com/saml/SSO
Destination URL	https://app.impact.com/saml/SSO
Audience Restriction	https://app.impact.com
Name ID Format	EmailAddress
Response	Signed
Assertion Signature	Signed
Signature Algorithm	RSA_SHA1
Digest Signature	SHA1
Assertion Encryption	Unencrypted
SAML Single Logout	Disabled
AuthnContextClassRef	PasswordProtectedTransport

Microsoft Entra ID — Create a new custom connection with these exact values:

Field	Value to input
Reply URL (Assertion Consumer Service URL)	https://app.impact.com/saml/SSO
Reply URL (implicitly)	https://app.impact.com/saml/SSO
Identifier (Entity ID)	https://app.impact.com
Name identifier format	EmailAddress
Response Signing Option (Sign SAML response)	Signed
Sign SAML Assertion (option)	Signed
Signing Algorithm	RSA_SHA1
Digest Algorithm	SHA1
Encryption Certificate (optional)	Unencrypted
Single Logout URL	Disabled
Default AuthnContextClassRef (not exposed directly)	PasswordProtectedTransport

Warning: The values you enter must match exactly with the values provided above. For example, do not add a trailing slash to the Single Sign On URL / Reply URL / ACS URL field like this: https://app.impact.com/saml/SSO/, and do not enter multiple URL values. Also, ensure the user’s email address in your IDP matches exactly with the email address for the user in impact.com.

Option B: Branded link sign-in

If a user is not signing in via your IDP, they can use a unique branded login link to access your impact.com account. To get this login link:

From the left navigation menu, select [Menu] → Settings.
In the left column, under Branding, select Advertiser Login Branding.
- Your branded link will look similar to this: https://app.impact.com/abe/Stark-Industries12345678912345/login.user?preview=t
From the Login Link field, copy and save the Login Link to distribute to your impact.com account members.

Important: The only thing this branded login link is used for is letting users sign in directly to impact.com when they’re not using your IDP. Do not enter this link in your IDP’s Single Sign-On URL / Reply URL / ACS URL field.

Enable SAML SSO

Related Articles