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Create a BOGO Deal

The article explains how to create a BOGO (Buy One, Get One) deal by offering customers a second item for free or at a discount when they purchase the first one at full price. This type of deal helps you boost sales volume and attract more customers by providing extra value at the point of purchase.

  1. From the left navigation bar, select [Engage] [Engage]ContentDeals.

  2. In the upper-right corner, select Create Deal [Drop-down menu] [Drop-down menu] → BOGO.

  3. Complete the information in the following sections:

    Deal Details
    1. Enter a Name for your deal.

    2. Optionally, enter a Description for the deal, with a maximum length of 255 characters.

    3. Under Landing Page, select [Drop-down menu] [Drop-down menu] Custom to configure a custom landing page for your deal. Leave the setting on Default to direct customers to your program landing page.

    4. To add parameters to the landing page tracking link, select [Add] [Add Metadata]. These parameters will be added to the end of the deal's tracking link.

    5. [Toggle on] [Toggle on] Restrict Partner Access to set which partner groups can use this deal, and search for the Partner Groups you want to grant access to for this deal.

    Deal Configuration
    1. Complete the following fields for Buy and Get.

      1. From the [Drop-down menu] [Drop-down menus], select the quantity (1 to 10) for either a Product or Category.

        • If you select a category, the amount refers to how many products from that category must be purchased for this deal.

        • If you select a product, the amount refers to how many of the same product must be purchased for this deal.

      2. Enter the Name of the product or category that must be purchased for this deal.

      3. Optionally, if you applied the Product filter, select Choose File to upload an image of the purchased product associated with this deal.

    2. Optionally, enter a Purchase Limit, or the number of items allowed to be purchased for this deal.

    Promotional Details
    1. Optionally, specify if the deal is Seasonal and use the [Drop-down menu] [Drop-down menu] to select a relevant promotional period.

    2. Optionally, enter a Default Discount Code that customers can use to automatically apply a discount or promotion without needing manual code entry.

    3. Optionally, set Start and End Dates for the deal, and set a Timezone from the [Drop-down menu] [Drop-down menu].

      • Select the [Calendar] / [Schedule] [Calendar] to apply the deal date, and use the [Drop-down menu] [Drop-down menu] to set the start and end times.

    Advanced Settings
    1. To allow partners to override your specified landing page and deep link to specific pages on your site, select [Unchecked box] [Checkbox] Support Partners linking to specific pages.

    2. To sync the status and duration of this deal with all associated ads and promo codes, select [Unchecked box] [Checkbox] Keep status and dates of associated assets and promo codes in sync with this deal.

  4. Select Save.

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