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Create a Sponsored Text Asset

This article will guide you through creating a Sponsored Text. Sponsored Text Assets feature detailed, in-depth content and extended space to communicate your message.

  1. From the left navigation bar, select [Engage] [Engage] → ContentAds.

  2. In the top right corner, select Create Ad [Drop-down menu] [Drop-down menu] → Sponsored Text.

  3. Enter the Name of the asset.

  4. Optionally, enter the Description of the sponsored text asset.

  5. Enter the asset's Landing Page where customers who click the asset will be directed.

    • You can use your program's Default landing page, or you can set up a custom landing page by selecting Custom from the [Drop-down menu] [Drop-down menu].

    • If you want the asset to lead to mobile app downloads, [Toggle on] [Toggle on] Mobile Fallback, then enter the app store link.

  6. Optionally, select [Add] [Add] Add metadata to add metadata to this asset.

    • From the [Drop-down menu] [Drop-down menu], select the field, and enter the value of the query parameters you want to pass.

      • You can add more parameters by selecting [Add] [Add Metadata].

      • Metadata added to your asset will be appended to the end of the asset's tracking links.

      • If you select the Custom parameter, you can set both the parameter name and value.

        Note: You can use the dynamic tokens {iradid} and {irpid} as values for any of the metadata query parameters available, including Custom.

        Screenshot_2025-06-11_at_12_33_39.png
  7. Optionally, add Labels to this asset so your partners can more easily find them.

  8. [Toggle on] [Toggle on] Restrict Partner Access to set which partners can use this asset.

    • Enter and select the Partners and Groups to which you want to grant access for this asset.

  9. Enter the following fields in the Asset Configuration section:

    • The Preview section will display an example of how the fields you've entered will be displayed to users.

    • Enter a headline in the Asset Headline description block. A maximum length of 60 characters is allowed.

    • Enter Description Line 1 and Description 2 of the sponsored text asset. A maximum length of 160 characters is allowed.

    • Optionally, enter a Display URL that will be displayed on the asset. A maximum length of 100 characters is allowed.

  10. In the Promotional Themes, optionally select a Deal from the [Drop-down menu] [Drop-down menu] associate with this asset.

  11. Optionally, under the Available Dates section, set the Start Date and End Date for the asset's timeframe.

    • Set a Timezone from the [Drop-down menu] [Drop-down menu].

  12. Optionally, select [Unchecked box] [Unchecked box] Change landing page on expiration, and proceed by selecting Configure Rule to configure what happens if the landing page expires.

    Redirect
    1. From the [Drop-down menu] [Drop-down menu] select Redirect.

    2. Enter the link to which the asset will redirect.

    3. Optionally, [Toggle on] [Toggle on] Interstitial Page to enable and configure an interstitial page associated with this rule.

    4. From the Template [Drop-down menu] [Drop-down menu] select Custom or App Install.

      1. Enter a Header text.

      2. Optionally, enter a Body text.

      3. Optionally, enter Additional Terms for this asset.

      4. Optionally, select the [Unchecked box] [Unchecked Box] to Require user acknowledgment.

      5. Select the [Unchecked box] [Unchecked box] to Show partner's logo (co-branded) and display both your logo and the partner's logo together for a co-branded experience.

      6. Select the [Unchecked box] [Unchecked box] to Customize CSS and add the desired CSS code into the text box.

      7. Select Preview.

    Block
    1. Optionally, [Toggle on] [Toggle on] to Use Interstitial to enable and configure an interstitial page associated with this rule.

    2. From the Template [Drop-down menu] [Drop-down menu] select Custom.

    3. Enter a Header text.

    4. Optionally, enter a Body text.

    5. Select Preview.

    Interstitial
    1. From the Template [Drop-down menu] [Drop-down menu] select Custom or App Install.

      1. Enter a Header text.

      2. Optionally, enter a Body text.

      3. Optionally, enter Additional Terms and conditions to be applied.

      4. Select the [Unchecked box] [Unchecked Box] to Require user acknowledgment.

      5. Select the [Unchecked box] [Unchecked box] to Show partner's logo (co-branded) and display both your logo and the partner's logo together for a co-branded experience.

      6. Select the [Unchecked box] [Unchecked box] to Customize CSS and add the desired CSS code into the text box.

      7. Select Preview.

    Mobile Deep Linking
    1. From the Template [Drop-down menu] [Drop-down menu], select Mobile Deep Linking.

    2. Enter the Header text and Header Font Color.

    3. Enter the Sub Header and Sub Header Font Color.

    4. To Upload Logo and Upload Cover Image, select Choose File. Remember GIF, JPG, PNG, SVG file formats are supported. Maximum file size is 1 MB.

    5. Enter an Open App Button Label (e.g., Go to App).

      • Enter an Open App Button Font Color and Open App Button Background Color.

      • Enter a Continue Link Label and Continue Link Font Color.

    6. Choose when the App Open by selecting either, [Radio button] [Radio button] As soon as the interstitial loads or [Radio button] [Radio button] When the button is tapped.

    7. Select [Unchecked box] [Unchecked box] to opt an Auto-redirect and enter the number of seconds allowed before redirecting.

    8. Enter a Default URI Path to be used when constructing mobile URI using the program's URL Scheme configured in General Tracking Settings.

    9. Enter a Custom URI Regex to define the pattern for matching mobile URIs in the app's custom URL scheme.

    10. Select the [Unchecked box] [Unchecked box] to Customize CSS and add the desired CSS code into the text box.

    11. Select Preview.

  13. Optionally, set a Seasonal theme to this asset from the [Drop-down menu] [Drop-down menu].

  14. Under the Additional Promotional Options section you can:

    • Select the [Unchecked box] [Unchecked Box] if Offer is a top selling item.

    • Select the [Unchecked box] [Unchecked Box] to Enable a media partner to request their own unique promo code for this promotion.

  15. Optionally, configure Advanced Settings below:

    • Select the display Language from the [Drop-down menu] [Drop-down menu].

    • Under Partner Settings, select the [Unchecked box] [Unchecked Box] to Limit Partners to iFrame tracking code for this asset.

    • [Toggle on] [Toggle on] Third-Party Impression Pixel and then enter the required pixel ID or script provided by the third-party service to complete the setup and track user interactions with your asset.

      • Available tokens: {irpid} - Partner id, {iradid} - ad id, {ircid} - program id,{domain} - tracking domain, {randint} - random integer.

  16. Select the Save or Save Draft [Drop-down menu] [Drop-down menu] and choose from the following options:

    Options for Save

    • Save

    • Save & Create Another

    • Save & Create Another with Same Settings

    Options for Save Draft

    • Save Draft

    • Save & Create Another

    • Save & Create Another with Same Settings

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